Adelina Toma

Adelina Toma is a seasoned professional with extensive experience in eCommerce and digital strategy, currently serving as a Senior Product Owner for SAP Commerce Cloud at Ahold Delhaize since June 2022. Prior to this role, Adelina worked at SAP as a Senior eCommerce Business Consultant/Product Owner for CX Commerce Cloud (Hybris), bringing expertise as a certified Business Analyst on Hybris Commerce v. 6. Adelina's career includes significant contributions at Oriflame Cosmetics, where responsibilities ranged from Digital eCommerce Manager to Senior eCommerce Project Manager, focusing on brand management, innovative project implementation, and digital strategy development. Additional experience includes managing online projects for Avon Cosmetics Romania and a solid educational background in International Affairs and Digital Consulting.