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Mirella Liberatore

Travel Product Lifecycle Marketing Manager at Air Canada

Mirella Liberatore, CM, currently serves as the Routes Marketing Manager at Air Canada since June 2023. Previously, Mirella held various marketing roles at Reader's Digest Association from 2003 to June 2023, including Senior Product Marketing Manager, Product Marketing Manager, and Senior Marketing Campaign Leader, where responsibilities included managing multi-product portfolios and developing comprehensive marketing strategies for magazine acquisitions and product lines such as books and entertainment. Mirella's educational background includes a Bachelor's degree in Marketing from McGill University and a DEC in Business Administration from Dawson College, alongside certifications in Digital Marketing and Digital Analytics from the Canadian Marketing Association.

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