Serene Lim-Allison

Serene Lim-Allison 林立惠 currently serves as the Global Head of Marketing at ACX (AirCarbon Exchange), where expertise in strategic partnerships, SaaS product development, and communications drives significant business results and global network expansion. Previous experience includes serving as SVP, Head of Events & Marketing for APAC at GLG, where a substantial increase in revenue and team growth was achieved. A solid foundation in corporate events and marketing was built through roles at BNP Paribas, Bank of America Merrill Lynch, and Nomura, focusing on brand strategy and campaign execution across the APAC region. Early career highlights include establishing a live events unit at Financial Times and supporting trade-related initiatives at the Pacific Economic Cooperation Council. Educational background includes a diploma in Hospitality Administration/Management from Sprott Shaw College.