Ksenia Mikhailova

Ksenia Mikhailova has worked in several roles in the product and marketing industry. Ksenia began their career in 2015 as a Junior Key Account Manager at RB, where they were responsible for executing KA plans, supporting GKAM in year contract negotiations, close collaboration with Promo/Logistic/Marketing/Assortment departments, and more. Ksenia then moved to a Marketing Trainee role, where they worked with 3 brands and was responsible for driving execution of key brand activities, participating in the development of local campaigns, tracking and analyzing brand performance, and more. In 2017, they began working as a Product Manager at Boommedia Inc., where they were responsible for creating product development strategies and marketing plans, planning and executing product development, close collaboration with Development and Content Marketing teams, continuous analysis of product benchmarks, customer development and user research, and more. Finally, in 2018 they became the Head of Product at Aitarget.

Ksenia Mikhailova obtained their Bachelor's degree in Economics from Lomonosov Moscow State University (MSU) between 2010 and 2014. Ksenia then went on to earn their Master's degree in Innovation Management from the same university between 2014 and 2016.