William Lidstone has 25 years of experience in digital and traditional advertising and media, having significantly impacted major brands like McDonald's and Mercedes-Benz. They began their career in 1994, notably designing the UK's first online shopping mall, and have since held key roles at agencies such as Ogilvy and Razorfish, contributing to transformative marketing strategies. Notably, their leadership as Global Client Lead for McDonald's at Publicis Groupe encompassed responsibilities across 27 markets. Currently, William serves as Executive Director at AKQA Group and Chair of Bevvy, a whisky discovery platform, while also holding interim positions like Chief Growth Officer at VML.
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