Gabrielle Costa

Gabrielle Costa is an experienced professional in business analysis and CRM, currently serving as an Analista de Negócios PL at Akross since November 2023, where responsibilities include designing and implementing customer journey strategies using Salesforce Marketing Cloud. Previous roles include Analista CRM PL at B4A, managing CRM strategies for subscription services, and Analista CRM JR at PlayKids, focusing on customer acquisition efforts. Gabrielle has also worked with notable brands such as L’Oreal during a tenure at Enext Consultoria, utilizing tools like Google Analytics and Salesforce. With educational qualifications in Marketing from Universidade Anhembi Morumbi and various specialized courses, Gabrielle combines a strong analytical background with practical marketing skills to drive engagement and conversion.