Marie Bérengère Devulder Salmon

Marie Bérengère Devulder Salmon has a diverse and extensive work experience. Marie Bérengère is currently the Founder & CEO of Alanna, a company focused on changing the way people deal with loss and providing support worldwide. Prior to this, they served as the General Manager France at Bloom & Wild from 2019 to 2020. From 2017 to 2019, Marie held the position of Digital & CRM Director at JULES, where they led the digital transformation, managed a team, and achieved significant growth.

Before that, Marie was the Country Manager France at MADE.COM from 2015 to 2017, where they were responsible for P&L and business development initiatives. Marie Bérengère also worked as a Senior Digital Consultant at B.D.C (Business Development Consultants) in 2015. Prior to that, Marie held various roles at La Redoute, including Head of E-COMMERCE Fashion and shoes from 2012 to 2015, Head of Marketing from 2008 to 2011, and Marketing & E-COMMERCE Manager from 2002 to 2008, where they were responsible for marketing strategies, budget management, and team leadership.

Marie also gained experience as a Visiting Professor in the Master Degree program at IÉSEG School of Management from 2013 to 2015. Earlier in their career, they worked as a Marketing Manager at Bernard SA from 1998 to 2002 and as a Marketing Project Manager at Printemps from 1996 to 1998.

Throughout their career, Marie has demonstrated a strong focus on digital transformation, strategic planning, team management, and achieving growth and success in various roles and industries.

Marie Bérengère Devulder Salmon attended Notre Dame de la Paix from 1980 to 1991, where they obtained their A Levels in Mathématiques. Following this, they enrolled at IUT de Roubaix from 1991 to 1993, earning a BTEC Higher National Diploma in Commercial and Advertising Art. From 1993 to 1996, Marie pursued their Master of Science (MSc) in Marketing/Marketing Management, E-commerce at IAE Lille.