Amber Arends

Amber Arends is an experienced Category Manager specializing in wine, premix, and spirits at Albert Heijn since January 2022. Previously held the role of SEO Marketeer for home and cosmetics categories at de Bijenkorf, contributing to SEO strategy and team management. Amber's background includes SEO consulting at Storm Digital and Starcom, where expertise was applied to major brands like ABN Amro and Samsung NL. Amber began with marketing communications at Prénatal, complemented by a Bachelor's in Business Administration with a focus on Marketing from Hanze University and an international marketing minor from Bangkok University.