María Ximena Balbín

María Ximena Balbín is a seasoned professional in digital communication and marketing, currently serving as the Global Digital Medical Communications Manager at Alcon since April 2025. Prior experience includes a role as Global Digital Communication Manager at Galderma, where responsibilities encompassed optimizing processes, strategizing for social media channels, and executing global campaigns. With a strong background in social media management from GP Bullhound and experience in various communication roles across companies including Anheuser-Busch InBev and VER Topyed S.A, María Ximena has consistently demonstrated expertise in developing and implementing creative campaigns, managing digital content, and engaging with multiple stakeholders. María Ximena holds an Executive Master in Digital Business from Esade and a Licenciatura en Comunicación Social from Universidad Austral, supplemented by international studies in public relations and communication.