Aude Boscher

Aude Boscher is an experienced professional in category management and retail consulting, currently serving as the Category Management Excellence Director at ALDI ESPAÑA since May 2019. Key achievements include implementing a Category Management methodology and conducting assortment analysis to optimize product offerings. Prior to this role, Aude served as a Shopper Director at Kantar Worldpanel, managing point of sale optimization studies, and as a Senior Retail Consultant at emnos, where significant campaigns for top FMCG brands were led. Aude's career began with roles including Category Manager at Groupe Soparind Bongrain and a Marketing Trainee at Hachette Livre, following a Master’s Degree in Business from Audencia.