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Senior Front-End Engineer

Engineering · Full-time · Vancouver, Canada

Alida believes in a world where customers are the ultimate source of truth. A world where the best business decisions are those made with customers, not for them. That's why Alida created the world's first CXM and insights platform to turn customer truth into action. For over 20 years, iconic brands like BuzzFeed, LinkedIn, and Red Bull have chosen Alida, formerly Vision Critical, as their secret weapon. Alida’s unique approach of coupling broad feedback with deep insights creates meaningful and lasting customer relationships and builds brands that stand the test of time.

As a senior front-end engineer on our team, you’ll work in an agile environment developing our SaaS application that helps hundreds of the world’s top brands make their products and services better. You'll play an active role in building the next generation of our platform using some of the latest technologies. We’re building a next generation customer experience platform to enable users to interact with brands they love, gain access to inside information, and drive loyalty.

About the Team and our Principles:

  • All for one. We win working as a team. Team productivity trumps individual productivity. We go out of our way to help each other.
  • Design first. We talk to our customers and design solutions to meet their needs.
  • Ship It. We're all makers and builders. We believe in finishing, delivering, then iterating.

What you’ll do:

  • Work on all levels of our Front-end stack (JavaScript/React, HTML5/CSS)
  • Actively look for ways to improve the Front-end UX and codebase
  • Help improve our Front-end architecture 
  • Mentor and guide team members in technical knowledge with best coding practices.

Who you are:

  • Thrive in a team environment, enjoy collaborating, and are curious about how things work
  • Enjoy the creative process, finding solutions to problems, and relish building products that delight customers
  • Love learning and building new stuff, particularly but not limited to the Front-end world
  • Passionate about software development and stay informed about the latest developments in the industry
  • Aspire to take a high degree of code, process, and delivery responsibility
  • Keen attention to detail, design skills, and an eye for good UX
  • Enthused to work in a high-paced environment where code backed by automated tests is shipped into production in as fast as a day
  • Have strong, clear communications skills

Required Skills/Experience:

  • 5+ years of professional experience as a Front-end engineer, building single-page web applications
  • Bachelor's degree in computer science/software engineering or equivalent experience is preferred
  • Broad knowledge of the JavaScript ecosystem (vanilla JS, ES6, Babel, linting tools)
  • Experience with modern Front-end frameworks such as React, Angular, or Vue.js
  • Experience with HTTP and working with REST APIs, web services, or microservices
  • Experience developing modular user interfaces and familiarity with modern CSS frameworks, preprocessors, tools and workflow
  • Experience with software engineering best practices (e.g. unit testing, code reviews, design documentation)
  • Experience with UI frameworks such as Material UI, Bootstrap, or Foundation
  • Experience with cross-browser/platform debugging
  • Have worked with more extensive JS codebases and are able to keep your code testable, modular, and loosely coupled
  • Proven understanding of the full web technology stack
  • Experience implementing mockups/wireframes while iterating on designs with a UX team

Nice-to-Have Skills:

  • Full-stack development experience
  • Experience with TypeScript
  • Experience with JS or React-based unit/E2E test frameworks (e.g. Jest, Enzyme, Cypress, React Testing Library)
  • Experience with state management systems (e.g. Redux, Mobx, Recoil)
  • Experience working with mobile app frameworks such as React Native, Flutter, Ionic, or NativeScript
  • Experience working with GraphQL
  • Experience working with Node.js


This position is unplaced in the org chart

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