Federica Ruffino

Federica Ruffino has a diverse range of work experience in various marketing and advertising roles. Federica worked as a Digital Advertising Strategist at Alkemy digital_enabler starting in 2018. Before that, they worked as a Search Engine Marketing Specialist at Seolab Srl from 2015 to 2018, where they planned and managed online advertising campaigns using platforms such as Google Ads and Facebook Advertising. Additionally, they were responsible for generating website traffic, leads, and sales.

Prior to that, Federica worked as an SEO Specialist and Adwords Expert at All Energy & Architecture srl from 2014 to 2015. Federica was involved in copywriting for marketing articles, creating web page texts, and optimizing SEO content.

From 2011 to 2015, Federica worked at VDU - Idee in Pratica as a Content Editor, SEO, and Adwords Expert. Their responsibilities included writing web page texts, optimizing SEO content, and implementing SEO strategies to improve website rankings on search engines.

Before that, they worked at Vanguard EU from 2010 to 2011, where they were involved in customer management for digital and offset printing. Their role included developing marketing strategies, performing secretarial tasks, and assisting clients in selecting the best printer for their needs.

Federica's professional journey started in 2008 at Ecojoule srl, where they worked as a Communication and Marketing Assistant. Federica was responsible for creating promotional materials, conducting press activities, and carrying out various administrative tasks.

Prior to that, they worked at Sistemi S.p.A. as a Marketing Assistant from 2007 to 2008. Their responsibilities included coordinating communication activities with partners, managing communication plans and budgets, and organizing events and meetings related to software updates.

Federica's career began in 2005 at Agenzia Energia e Ambiente di Torino, where they worked as a Communication and Marketing Assistant until 2007.

Federica Ruffino completed their education from 1998 to 2004 at Università degli Studi di Torino, where they obtained a Laurea in Scienze della Comunicazione with a focus on Comunicazione, Marketing. In addition to their degree, Federica has obtained several certifications in the field of advertising and marketing. In 2014, they received the Certificazione Google Adwords Search from Google. In 2015, they obtained the Certificazione Google Adwords Display, Certificazione Google Adwords Shopping, Certificazione Google Adwords Video, all from Google. In 2016, they earned the Certificazione Bing Ads from Microsoft and the Certificazione Google Adwords Mobile from Google. Finally, in 2018, they obtained the Pubblicità su Facebook certification from Facebook Advertising.