Jacob Zucchi

Head Of Digital Analytics at Alkemy

Jacob Zucchi has a diverse range of work experience in digital marketing and web marketing. Jacob currently holds the position of Head of Digital Analytics at Alkemy enabling evolution, starting in 2023. Prior to this, they served as the Chief Marketing Officer at Nextre and Nextre Digital from 2021 to 2023. From 2018 to 2021, Jacob worked at Wellnet S.r.l. as the Head of Digital Strategy, focusing on digital transformation and specializing in SEO, SEM, and Digital Analytics. Before that, they had a freelance web marketing consulting business, where they created and managed content for social platforms and developed web and social advertising for small and medium-sized businesses. Jacob also has experience as a Responsabile Area Web Marketing and Web Marketing Specialist at 3ding Consulting, a Responsabile Marketing at Gruppo Stema, and an intern at Opes Consulting Group. Jacob started their career as a freelance event organizer and communications professional and also worked as an employee at Core Marketing.

Jacob Zucchi's education history includes:

- From 1999 to 2004, they attended Liceo Classico Omero where they obtained a Diploma di Liceo Classico with a field of study in Linguistica.

- From 2004 to 2013, they studied at Università degli Studi di Milano with a field of study in Scienze della comunicazione e dell'informazione. The specific degree obtained is not provided.

In addition to their formal education, Jacob Zucchi has obtained several certifications:

- In August 2017, they received the certification "Certificazione sui Siti e Dispositivi Mobile" from Google.

- In November 2017, they obtained the certification "Certificazione per la Rete Display di AdWords" from Google.

- In June 2018, they received multiple certifications from HubSpot Academy including "Inbound Marketing," "Growth-Driven Design," "Email Marketing," "Content Marketing," and "Growth-Driven Design Agency."

- In November 2018, they obtained the certification "Certificazione Google Ads sulla pubblicità video" from Google.

- In January 2019, they received certifications in "Google Tag Manager Fundamentals" and "Google Analytics for Beginners" from Google. Jacob also obtained the certification "Introduction to Data Studio" in March 2019.

- In June 2021, they obtained the certifications "Google Analytics for Power Users" and "Advanced Google Analytics" from Google.

- In October 2021, they received certifications in "Inbound," "Inbound Marketing," "Inbound Sales," and "Sales Enablement" from HubSpot Academy.

- In January 2023, they obtained the certifications "Certificazione professionale Google Ads sulla rete di ricerca" from Google and "Certificazione Google Analytics" from Skillshop.

Links

Timeline

  • Head Of Digital Analytics

    January, 2023 - present