Rianna Jobanputra

Rianna Jobanputra is an accomplished marketing professional with extensive experience in paid media management. Currently serving as the Paid Media Manager at AllBright since October 2023, Rianna previously held the position of Associate Director of Paid Media at Dow Jones, where leadership included overseeing acquisition-focused campaigns for Barron’s and MarketWatch. Notable achievements include managing significant budgets and achieving substantial year-over-year growth in advertising spend and subscription acquisition. Prior experience includes roles as Digital Marketing Manager at Miller Advertising, where Rianna developed and optimized multi-channel advertising strategies, and various marketing positions at Penguin Random House, contributing to brand initiatives and subscriber growth through targeted campaigns. Rianna holds a Bachelor of Arts in Communication from the University of Massachusetts Amherst.