Carolin Seibel is a seasoned marketing professional with extensive experience in brand management and digital marketing. Currently serving as the Brand Manager for Europe at Allegion since November 2024, Carolin is responsible for holistic brand management of AXA Bike Security, Trelock, and Kryptonite. Previously, Carolin held multiple roles at nexum AG from May 2021 to November 2024, including Lead Digital Marketing Consulting and Senior Consultant. Prior experience includes serving as an Online Marketing Manager at COMPO from September 2018 to May 2021 and as a Sales Assistant at von Rundstedt from August 2016 to August 2018. Carolin started the career at FORCE Communications & Media GmbH from December 2011 to August 2016, with roles in client consulting and project management. Carolin holds a Bachelor of Arts in International Business and Management - Marketing from Hochschule Osnabrück and a Bachelor of Arts in Marketing Communications from the University of Limerick.