Hudson Kaplan-Allen is a seasoned professional in user acquisition and paid social with extensive experience in the marketing sector. Currently serving as the Director of User Acquisition for Alo Moves at Alo Yoga since April 2022, Hudson previously held the role of Associate Director in the same department. Prior to joining Alo Yoga, Hudson was the Director of Paid Social and Senior Manager of Paid Social at Beachbody from June 2020 to April 2022. Additional experience includes an Account Manager position at SocialCode, and project leadership roles at Blue Chip Marketing Worldwide. Hudson also held a fellowship at the Washington Regional Association of Grantmakers and worked as an Events Associate for World Central Kitchen. An alumnus of Washington University in St. Louis with a Bachelor's degree in International and Area Studies and Spanish, along with a minor in Psychological and Brain Sciences, Hudson also participated in a study abroad program at Universidad Carlos III de Madrid and graduated from Georgetown Day School.