Shalaka Kulkarni

Shalaka Kulkarni is an experienced online category manager currently at Alshaya Group since January 2020, where responsibilities include leading online brand portfolios, reporting business KPIs, collaborating on UI/UX enhancements, utilizing customer insights for project launches, and managing pricing and promotion strategies. Previously, Shalaka served as a category manager at HSE Global, focusing on beauty strategy, pricing, and inventory management, and held the position of buyer/brand manager at Landmark Group, overseeing beauty category management across numerous retail locations and an e-commerce platform. This role involved P&L oversight for prominent brands, marketing calendar ownership, and stock management. Employment history also includes a buyer role at HyperCITY Retail (India) Ltd. Shalaka holds an MBA in Business Management, Marketing, and Related Support Services from Thakur Institute Of Management Studies & Research, completed in 2011.