Monika Jančová

Head Of Marketing Innovations at Alza.cz

Monika Jančová has a diverse work experience spanning various industries and roles. Monika started their career in 2002 as a PR Manager for BoardShow, where they organized snowboarding and skiing events and handled marketing and PR activities. Monika then worked as a Research Specialist for TV Nova from 2006 to 2008.

In 2008, Monika joined Central European Media Enterprises as a Group Business Development Analyst, and later became the Group Head of Research. In these roles, they led analytical teams, analyzed audience insights, and worked on the launch of a pan-regional VOD service.

From 2014 to 2016, Monika worked as an Independent Producer for Back Light films. Monika then joined TV Nova as the Head of Business Development and Research, where they managed strategic partnerships and negotiated deals.

In 2019, Monika took a sabbatical career break before returning to work in 2020 as the Marketing Division Manager for Alza.cz a.s. Monika later became the Marketing Director - interim, leading the brand's marketing and communication strategy.

Most recently, Monika served as the Director of Marketing Communications at Alza.cz a.s., where they were responsible for media strategy, brand building, and brand awareness across European markets. Monika also became the Head of Marketing Innovations, exploring new channels and formats to enhance the company's communication.

Throughout their professional journey, Monika has gained experience in marketing, communications, research, business development, and event management. Monika has demonstrated their ability to develop 360 marketing campaigns, lead teams, and drive business growth.

Monika Jančová holds a Master of Arts (M.A. / Mgr.) degree in Sociology from Masaryk University. Monika also completed their Bachelor's degree (B.A. / Bc.) in Sociology and Social Policy, as well as Media Studies, from Charles University. Monika received an annual scholarship in the 2005/2006 academic year to pursue graduate studies at Southern Illinois University, Carbondale. Monika also obtained an annual scholarship in the 2001/2002 academic year from the University of Helsinki. Additionally, Monika has a certification as an #IamRemarkable Trainer from Google, which they obtained in June 2019. The available information does not provide details about their degree completion at Charles University.

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Timeline

  • Head Of Marketing Innovations

    January, 2023 - present

  • Director Marketing Communications

    January, 2022

  • Marketing Director Interim

    June, 2021

  • Marketing Division Manager

    May, 2020