Hirofumi Seki is a seasoned creative professional with extensive experience in art direction and creative leadership across various industries. Currently serving as a Sr. Art Director at Amazon since September 2021, Seki leads the development of brand systems and integrated design solutions for AWS, while previously managing high-impact events for global branding and marketing. Prior roles include Creative Director positions at SelvaRey Rum and Casamigos Tequila, where Seki focused on creating unique brand experiences and drove significant sales growth. As an Art Director at Tadashi Shoji, Seki successfully shifted the business model to retail, achieving a 74% increase in retail business within six months. Earlier experience includes leadership roles at Forever 21 and GUESS?, Inc., optimizing creative workflows and delivering impactful visual communication. Seki holds a Bachelor of Arts in Graphic Design and a Bachelor of Fine Arts in Art History from Art Center College of Design and UC Irvine, respectively.
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