Ilinka Budds

Ilinka (Zaharceva) Budds is an accomplished professional with extensive experience in go-to-market strategies, particularly in the technology sector. At Amazon, Ilinka served as Head of Devices GTM and Head of Streaming TV GTM in Europe, along with roles as Streaming TV GTM Lead and Global Agency Program Manager. Prior experience at Google included positions such as Video and Display Sales Manager for YouTube and Google Display Ads, as well as Global Program Manager for Advertiser Learning. Ilinka's career also features roles at Microsoft as a Senior Business Pricing Analyst and Policy Consultant for the European Union's Ministry of Agriculture in Macedonia. Additionally, Ilinka has served as a Loan Advisor for Small Businesses at the German Macedonian Fund. Academic qualifications include an MBA in International Business Management from Griffith College Dublin and an APMP qualification in Project Management from UCL.