Karina Hojda

Karina Hojda is a Marketing Innovation Manager at Ambev, where responsibilities include leading innovation for brands such as Brahma, Budweiser, Spaten, and Skol, along with trade innovation and technology solutions for retailers. With extensive experience in product design and development, Karina has managed multiple teams to enhance in-store experiences and drive traffic through effective online-to-offline (O2O) strategies. Previous roles include a Regional Marketing Intern at Johnson & Johnson, focusing on product innovation, and ownership of an online silver jewelry retail business. Karina's academic background includes a Bachelor's degree in Business Administration from Fundação Getulio Vargas and additional studies at the National University of Singapore.