Heather Williams

Senior Specialist, Email Marketing at American Cancer Society

Heather Williams is an experienced Marketing Operations Manager at the American Cancer Society with a career spanning from 2003 to the present. In this role, Heather ensures the efficient execution of daily direct marketing operations, manages direct marketing campaigns, and collaborates with internal teams to support the organization's marketing strategies. Prior positions include Manager of Event Email Marketing, where Heather implemented the national digital communication strategy for key fundraising events, and Senior Specialist in Digital Communications, focusing on eCommunications for Relay For Life. Heather has a strong background in data analysis and communication strategies, having also served as E-Revenue Director and Southeast Alabama Area Director, where responsibilities included strategic direction of online fundraising efforts and supervising staff. Heather holds a Bachelor of Arts in Public Relations from Auburn University.

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