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Sabrina Aich

Director, End To End Consumer Engagement at American Express

Sabrina Aich is an experienced professional with a diverse background in consumer engagement, business development, and strategic consulting. Currently serving as a Director at American Express since December 2015, Sabrina has focused on multi-market strategic projects to enhance consumer services across 22 international markets, delivering significant insights to prominent brands like Accor and LVMH. As a Co-Founder of Harfi, Sabrina advocates for artisanal development in emerging markets. Prior experience includes consulting roles at L.E.K. Consulting and Cairneagle Associates, along with brand management at Nestlé and project coordination at Puig Prestige Beaute. Sabrina holds an LL.M in Business Law and Tax Law and a Master's in Business Management from EDHEC Business School.

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