Rachel Vrooman

Rachel Vrooman (Murphy) is a seasoned professional with extensive experience in sales strategy and operations within the insurance industry. Rachel currently serves as a Senior Sales Strategy Advisor and Operations & Process Specialist at American Family Insurance, where expertise includes optimizing operational efficiency, enhancing sales initiatives, and delivering tailored training programs. Prior roles include Operations Manager at Burnett & Associates of American Family Insurance, focusing on client onboarding, employee training, and community engagement, along with experience in recruiting and brand promotion. Rachel's background also encompasses positions at Trissential and Brandpoint, where skills in coordination, marketing, and account management were further developed. Rachel earned a Bachelor of Science degree in Mass Communications from St. Cloud State University.