João Bocas is a prominent figure in the health technology sector, currently serving as a Board Member for the Health Technology Business Advisory Group at the American Heart Association and as the CEO of Digital Salutem, recognized as the world's #1 digital health influencer. Bocas also contributes to Digital Health Portugal as an Advisory Board Member and holds the position of Honorary Lecturer at the University of Central Lancashire. Additionally, Bocas serves as an Advisor and Subject Expert at Guidepoint. Educational qualifications include a Fda in Sport and Fitness from the University of Brighton and a Diploma in Smoking Cessation Therapy from the College of Integrated Therapies.