Mark Friedman

Mark Friedman has a strong background in marketing, with experience in various roles. Mark currently serves as the Associate Director of Marketing at the American Immigration Lawyers Association. Previously, Mark worked at Wyndham Worldwide, where they held several senior director roles. Mark led a team of marketers responsible for driving transaction revenue, and achieved significant results, including driving over $60MM in annual transaction revenue and growing transaction propensity by an annual average of 8% year over year. Mark also served as the North American Product Management leader, overseeing primary and secondary timeshare exchange products, and generating over $500MM in annual revenue. Mark collaborated with cross-functional teams and developed integrated marketing plans across multiple channels. Moreover, Mark led the marketing efforts for the world's fastest-growing points-based vacation exchange program, focusing on different types of memberships to drive growth. Mark was also responsible for launching a brand new vacation exchange product, creating marketing strategies and materials, managing the budget, and obtaining member feedback. Overall, Mark Friedman's work experience demonstrates their expertise in marketing, revenue generation, product management, and team leadership.

Mark Friedman has an MBA in Marketing from the University of Minnesota - Carlson School of Management. Additionally, they hold a Mini Master of Business Administration in Digital Marketing from Rutgers Business School and a Bachelor's degree in Economics from Rutgers University. In terms of certifications, Mark has completed courses such as Digital Marketing Foundations, Google Analytics 4 (GA4) Essential Training, and Integrated Marketing Communications Strategies, all obtained from LinkedIn. Mark is also a DMA Certified Marketing Professional, certified by DMA. Mark has not provided specific information regarding the months and years of obtaining the last two certifications, "DMA Certified Marketing Professional" and "Mortgage Brokers, Mortgage Lenders And Mortgage Loan Originators," from institutions NMLS and DMA, respectively.