American Psychological Association
Robyn Lee is a seasoned marketing professional with extensive experience in digital marketing, social media strategy, and publicity. Currently serving as the Marketing Manager for Books at the American Psychological Association since August 2022, Robyn develops ad strategies across platforms like Amazon and Google while managing print and digital campaigns with notable industry publications. As a freelance social media strategist since 2012, Robyn has successfully crafted marketing strategies for diverse clients, coordinating teams to execute lead generation and brand awareness campaigns. Previously, as the Director of Marketing and Publicity at Waterhouse Press, Robyn facilitated various media buys and digital campaigns across leading platforms. With initial experience in copywriting, Robyn later transitioned into social media management, focusing on tailored marketing initiatives for authors and clients in the event industry. Education was completed at Valencia College from 2012 to 2014.
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