John Coates is an experienced professional in proposal writing and business development with a strong background in crafting client-focused content. Currently serving as Proposal Content Manager at American Express Global Business Travel since October 2021, John ensures compelling proposal content is accessible for sales teams. Previously, John worked as a Global Bid Writer at CWT, where the focus was on competitive RFP responses, and held roles such as Bid Coordinator & Copywriter, Digital Copywriter, and Trainee Reporter. John’s earlier experience includes business development positions at The Alcumus Group, Blancco UK Ltd, The Kildrummy Corporation Limited, and IBM UK Ltd, emphasizing relationship building and strategy implementation. John holds a BA Hons in English & International Politics from Keele University and completed a NCTJ Foundation Course in Multi-Media Journalism.
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