Lauren Howanitz

Lauren Howanitz is a seasoned professional in ecommerce and digital marketing, currently serving as Associate Director of Ecommerce at AMOREPACIFIC since September 2021, following a role as Senior Manager of Digital & Ecommerce at Innisfree US. Previously, Lauren held various positions at The Estée Lauder Companies Inc. from July 2016 to August 2021, including Senior Manager of Consumer Engagement for La Mer & Darphin NA and Manager of Digital Marketing for La Mer NA. Additional experience includes roles at J. Mendel, Members Only, Tracy Reese, and cooper & ella, focusing on ecommerce strategies, digital marketing initiatives, and social media content development. Lauren began the career with design internships at M.PATMOS and DVF, after earning a Bachelor of Science in Apparel Design and Technology from Purdue University in 2012.