Amplitude
Mustafa Guechi is a seasoned professional in sales management and account direction, currently serving as the Regional Sales Manager for MENA at Amplitude. With a strong background in B2B sales, Mustafa has previously held key positions including Strategic Account Director at Hootsuite and Regional Sales Manager at Fuze. Prior experience includes roles as a Senior Account Executive at Salesforce and Inside Sales representative for France and MEA at Polycom. Mustafa Guechi holds a Master of Arts in Business Management and a BA in International Business Management, both obtained from Derby Business School.
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Amplitude
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Amplitude is the Digital Optimization System. Powered by the proprietary Amplitude Behavioral Graph, the Digital Optimization System enables organizations to see and predict which combination of features and actions translate to business outcomes – from loyalty to lifetime value – and intelligently adapt each experience in real-time based on these insights.