Sara Farina

Sara Farina is an experienced sales professional currently serving as Contract Area Sales Manager at Omega PLC since June 2022, focusing on regional and national housebuilders from tender to sale, while managing pipeline growth and forecasting. With a long-standing career at Roca Sanitario, S.A. since April 2002, Sara has held several key roles including Residential Specification Manager, Senior Product Manager, and Area Sales Manager, demonstrating expertise in project management, brand portfolio oversight, and sales generation. Sara possesses a Master of Arts in European Politics from the University of Leicester and a Bachelor of Arts in Public Policy & Administration from De Montfort University, complemented by a strong ambition, loyalty, enthusiasm, and self-motivation to achieve positive results in any challenge.