Sarah Cavrak

Sarah Cavrak is the Senior Director of Cognitive Sciences at AnalyticsIQ, where they have worked for the past six years and seven months. In this role, they provide the scientific vision and direction for ongoing, large-scale, nationwide research, as well as general thought leadership in the areas of cognition, motivation, decision-making, and marketing messaging. Prior to their current position, Sarah was a Research Consultant at Cox Communications and SheldonSinrich, LLC. Sarah also spent six years and five months as a Graduate Research Assistant and Graduate Learning Assistant at Georgia State University. Sarah’s areas of expertise include psychology, cognition, science & research, decision-making (environmental, political, pro-social, donations, health & wellness), community engagement, and public opinion.

Sarah Cavrak has a Ph.D. from Georgia State University, a Master’s Degree from Georgia State University, and a Bachelor’s Degree from Edinboro University of Pennsylvania.

Sarah Cavrak is the Director of Cognitive Sciences and has the following colleagues: Allison Branton (Head of Advanced TV), Dean Kelly (CFO), Gail MacIsaac (SVP), Mike Hattub (Chief Strategy Officer), Gregg Weldon (Chief Data Scientist), and Anna Brantley (Chief Revenue Officer).