Lakshmanan Raman

Senior Growth Marketer at Animaker

Lakshmanan Raman's work experience begins as a Senior Growth Marketer at Animaker Inc. where they were a part of the initial team for Vmaker. Lakshmanan helped grow Vmaker from an MVP model to over 250K users through various experiments in acquisition, activation, and conversion funnels.

Before that, Lakshmanan co-founded Dino Marketers in 2015, a digital agency that offered services such as marketing, website and application development, maintenance and support, eCommerce store setup, and business growth consulting. Lakshmanan worked with multiple B2B and B2C clients during their five-year tenure.

From 2019 to 2020, Lakshmanan worked as a Senior Growth Marketer at Ampliz. Lakshmanan managed a team of eight people responsible for website, email, social media, SEO, and content.

Prior to that, they were a Consultant at echoVME for a year and a Marketing Analyst at Ameex Technologies from 2017 to 2019.

Lakshmanan also has experience as a Project Associate at Coitor IT Tech and as a Summer Intern at The Fish Chain Seafood India Pvt Ltd. During their internship, they led a team, managed lead generation, handled content and copywriting, conducted social media marketing, prepared daily P&L statements, and contributed to strategy development and new store launches.

Finally, in 2015, Lakshmanan worked as an Associate Trainer at FACE.

Lakshmanan Raman completed their Bachelor's degree in Electrical and Electronics Engineering from Kathir College of Engineering, where they studied from 2011 to 2015. Lakshmanan then pursued a Master of Business Administration (M.B.A.) with a focus on Marketing from PSG College of Technology, from 2015 to 2017.

In terms of additional certifications, Lakshmanan obtained various certifications from different institutions. In 2011, they received a certification in Hardware and Networking from HCL Technologies. In 2016, they obtained several certifications including Inbound Certification from HubSpot, Business Analyst, Business Consultant, Corporate Sales Manager, Creative Content Developer, and Customer Service Specialist, all from Amcat. Additionally, in 2018, they obtained a certification in Google Ads Fundamentals from Google.

Links

Timeline

  • Senior Growth Marketer

    December, 2020 - present