Susana Rivera is a seasoned strategist with extensive experience in brand development and strategic planning. Currently serving as a Senior Strategist at Annex88 since September 2022, Susana has previously held the position of Brand Strategist at Snap Inc. and Brand and Creative Strategist at Spotify. Susana's early career includes work as an Associate Strategist at R/GA, contributing to notable clients such as Nike, ESPN, and Uber. Susana holds a Master's Degree in Branding from the School of Visual Arts and a Bachelor's degree in Psychology and Visual Arts from Rutgers University.