Allan Cai

Allan Cai has over 12 years of experience in sales and account management roles. Allan began their career in 2009 as an Account Management Executive at JobsCentral Pte Ltd. Allan then moved on to Lighthouse Independent Media, where they worked as an Account Manager from 2011 to 2013. Allan then joined Edipresse Media Asia as an Account Manager from 2013 to 2014.

In 2014, Allan joined Questex Asia as an Account Manager and later took on roles as a Senior Account Manager and an Account Director from 2015 to 2019. During their time at Questex Asia, they were responsible for B2B business development, media and event product development, and formulating marketing solutions for clients.

After Questex Asia, Allan joined Selling Simplified as a Regional Sales Manager from June 2019 to December 2020. Allan then became a Sales Director, APAC at Selling Simplified from June 2019 to September 2022, where they defined sales approaches, built customer relationships, and developed sales strategies to maximize revenue.

Allan's most recent position was as a Sales Director at Foundry from September 2022 to February 2023. Currently, they hold the role of a Senior Sales Director, APAC at Anteriad, where they are responsible for powering B2B with data and providing B2B marketing leaders with depth, scale, and hyper granularity.

Allan Cai completed their Bachelor of Science degree in Business Administration and Management at the Singapore University of Social Sciences (SUSS) from 2022 to 2026. Prior to that, they obtained a Bachelor's degree in Business/Managerial Economics from SIMGE (SIM Global Education) starting in 2012. Allan also holds a Diploma in Business Information Technology from Ngee Ann Polytechnic.