Paula Cameron

Paula Cameron is a Strategy Director with extensive experience in strategy development for business, brand, marketing, and communication. She has a background in consumer insight development, competitive analysis, and both quantitative and qualitative research. Paula has worked in various roles such as Director at Resolution Strategy, Strategy and Market Intelligence at The University of Western Australia, and Strategic Planning Director at Marketforce Australia. She also has experience in media and creative agency liaison, new business development, and client relationship management. Paula has a strong foundation in traditional and digital media analysis and application, as well as a background in project management and facilitation of client workshops.