Selamawit Bede

Selamawit Bede is an accomplished service designer with a diverse background in customer-driven development and innovation, currently employed at Antrop since May 2022. Previously, Selamawit held various roles including consultant at Gullers Grupp, focusing on service design and UX research, and management consultant at Playground Consulting AB, specializing in change management. Experience also includes significant leadership positions at Alcatel-Lucent Enterprise, overseeing transformation initiatives in Northern Europe, and as operations manager at Oslagbar Produktion. Selamawit’s educational credentials include a Diploma of Higher Vocational Education in Business Development from Hyper Island, a Master of Science in Business & Management from Uppsala University, and additional studies in sustainability leadership.