Laina Zissu Grady

Laina Zissu Grady is a seasoned professional in programmatic sales and strategic partnerships, with extensive experience in the media industry. Currently serving as Director of Strategic Partnerships at Apartment Therapy Media, Laina has held various roles there, including Director of Programmatic Partnerships and Senior Manager of Programmatic Sales, focusing on client revenue strategy and sales leadership collaboration. Previously, Laina worked at Forbes as a Programmatic Ad Sales Analyst, managing all PMP and Programmatic Guaranteed sales and optimizing programmatic platforms for revenue generation. Earlier career experiences include roles as an Account Executive at Yelp, and Marketing and Events Coordinator at both Harper's BAZAAR and ELLE Magazine, where Laina was involved in client engagement, event planning, and integrated marketing projects. Laina holds a Bachelor's degree in Entrepreneurial Studies from Hobart and William Smith Colleges.