apostrophy (formerly genieology)
Calvin Hart is a seasoned professional in product design and digital strategy, currently serving as the Founder of apostrophy, which is headquartered in Dubai and has offices in Saudi Arabia, the United Kingdom, and New York since May 2020. Prior to this, Calvin held the position of Partner and Head of Digital Strategy & iX for the Middle East and Africa at IBM from August 2017 to May 2020, overseeing all digital strategy and customer experience initiatives while managing P&L. Calvin also founded GRAMPY, a digital product and innovation agency, and led customer experience initiatives at HSBC across 57 countries. Additionally, Calvin has experience at Symantec as a Product Design Manager, at NASA as a Head Researcher, and in academia as a Research Analyst and Flight Instructor. Calvin holds a Master's degree in Human Factors & Systems Engineering from Embry-Riddle Aeronautical University and a Bachelor's degree in Aviation from Massey University.
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apostrophy (formerly genieology)
We’re a product-led growth consultancy turning business DNA into magical brand experiences At apostrophy, we specialise in the science of storytelling. Understanding the essence that makes your business what it is. Then bringing it to life through purposeful execution نحن فريق من خبرات استثنائية وثقافات متعدّدة، نعمل على منح العلامة التجارية هويّتها الفريدة، وجوهرها الذي يميّزها عن منافسيها، ونعزّز ولاء عملائها من خلال خلق استراتيجية متكاملة للتواصل تبني ولاء العميل على أسس من الثقة والمصداقية.