Vikas Joon

Vikas Joon is an accomplished professional in category planning, merchandising, and operations, currently serving as the Director of Category Planning & Merchandising and Operations (E-Commerce) at Apparel Group since October 2023. Previously, Vikas held the position of Associate Vice President at noon from October 2017 to October 2023, where significant contributions included leading the Noon Private Label and overseeing P&L management, pricing strategies, and customer acquisition initiatives. Vikas successfully launched over 18 brands and 35,000 products, significantly growing the platform's revenue. Earlier experience includes roles in growth marketing and merchandising at Rocket Internet SE, Snapdeal, and DishTV, with early foundational experience through internships at Google and Indian Oil Corp Limited. Vikas holds an MBA in Marketing from the Institute of Management Technology and a BBA from Guru Gobind Singh Indraprastha University.