Poonam Sahu

Digital Content Specialist at AppDirect

Poonam Sahu is a seasoned professional in digital content and e-commerce, currently serving as a Digital Content Specialist at AppDirect since September 2020, where responsibilities include content research and copy-editing for various online platforms while creating content strategies aligned with company objectives. Previously, Poonam worked at Sears Holdings India from July 2016 to August 2020, first as a Sr. E-Commerce Analyst focusing on product cataloging and marketing support in the Beauty segment, and then as a Quality Analyst & Catalog Specialist managing validations across diverse top-selling categories. Poonam also gained experience at Nykaa.com as an Assistant Manager in Quality Analysis and Cataloging from June 2014 to June 2016. Poonam holds a Post Graduate Diploma in Management with a specialization in Marketing from Welingkar Institute of Management and a Bachelor of Science in Computer Science from Guru Nanak Khalsa College, complemented by a Diploma in Computer Engineering from Vidyalankar Institute of Technology.

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