Applied Storytelling
Eric La Brecque is a Principal at Applied Storytelling, Inc. where Eric leads the independent brand communications and naming consultancy. Eric also works as a Name Strategist at Alphanameric. Eric obtained their BA in Communications Visual Arts from UC San Diego in 1983.
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Applied Storytelling
Applied Storytelling is a strategy firm that solves the biggest brand challenges companies face using an inspired, story-based approach. We begin with the simple premise that a brand is a story told in the marketplace. This turns out to be a remarkably versatile and powerful springboard for building brands that capture the imagination, foster strong cultures, create new value, and drive businesses where their leaders want to take them.