Herwin Genz

Herwin Genz currently serves as the Head of Advertiser Relations for the Commerce Business at AppLovin since June 2023. Prior experience includes serving as the Head of Account Management and Advertising Sales for the LATAM region at Digital Turbine from June 2021 to February 2023, where responsibilities encompassed strategic planning, budget forecasting, staff performance reviews, and regional talent development. Previously, Herwin held various roles at Jampp, Criteo, RM, and Dafiti Group LATAM, excelling in sales and account management within the digital advertising space. Herwin holds a Bachelor of Business Administration degree from Pontifícia Universidade Católica de São Paulo.