Aridanes de Sosa

Head Of Content Strategy at Apply Digital

Aridanes (Dan) De Sosa serves as the Head of Content Strategy at Apply Digital since August 2021, where significant contributions to comprehensive content strategies for clients such as KraftHeinz and Moderna have led to increased client satisfaction and revenue growth. Previously, as Global Content Strategy Lead at lululemon from March 2018 to July 2021, a strategic vision was established that enhanced content relevance and user engagement. Dan's career encompasses roles including Senior Experience Strategist at Camp Pacific, Senior Strategy Manager at TELUS, and positions at Karo Group, Electronic Arts, Tribal DDB, and Blast Radius, each focused on developing consumer-centric strategies, implementing measurement frameworks, and driving digital engagement. Dan holds a BSc in Music Technology from London Metropolitan University, earned between 2000 and 2003.

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