Ido Inchal

Ido Inchal has a diverse background in various roles related to analytics and product management. Ido is currently working as an Analytics Team Lead at AppsFlyer since March 2023. Prior to that, they served as a Growth Product Manager at Placer.ai from February 2022 to March 2023. From January 2021 to February 2022, they were a Product Manager at Snappy.

Before their current roles, Ido worked at Meta as an Analytical Lead, B2B EMEA from June 2019 to January 2021, and as an Analytical Lead, B2B from June 2017 to June 2019. Their responsibilities included consulting with B2B/B2SMB brands and developing best practices for success on Facebook.

Ido also had previous experience at EX.CO, where they served as a Director of Owned and Operated (O&O) from January 2016 to April 2017, and as the Head of BI & Analytics from July 2014 to January 2016. In these roles, they managed Playbuzz.com and led the company's data efforts, including experiments with Facebook's feed algorithm.

Ido's career started at K Logic Future Marketing, where they were a Conversion Optimization Lead from May 2012 to March 2014, overseeing the Conversion Rate Optimization strategy. Ido also worked as an SEO Specialist from January 2009 to May 2012, managing client portfolios and leading projects for organic traffic growth.

In addition to their professional experience, Ido also worked as a Freelance Web Analytics Consultant and Guest Lecturer from 2013 to 2017, providing their expertise to various clients.

Overall, Ido Inchal has demonstrated a strong background in analytics, product management, and optimization strategies throughout their career.

Ido Inchal attended The Open University of Israel from 2011 to 2016, where they pursued a B.A degree in Cognitive Science & Management. In 2012, they also attended Netcraft Academy for a brief period to study User Experience.