Judith Pascual

Judith Pascual is an accomplished Principal Digital Strategist at Adobe since 2022, with a diverse career spanning various leadership roles in digital transformation and marketing technology. As the Founder of PassGO Group, Judith focuses on coaching and personal development, stemming from a deep passion for data technology. Judith's expertise includes managing comprehensive digital transformation projects and eCommerce platforms at organizations like Aquent and Cigna, where key initiatives have involved product management, consumer insights, and marketing analytics. Previous positions include impactful roles at IBM, Critical Mass, and POSSIBLE, with a solid educational background in Organizational Psychology and Business Administration from New York University and Baruch College, respectively.