Maarten Nijboer

Maarten Nijboer is an accomplished marketing and management professional with extensive experience in various leadership roles. Currently serving as Propositiemarketeer at Arbo Unie since July 2023, Nijboer previously held the position of Managing Director at SRM from March 2019 to June 2023, where responsibilities included P&L management, personnel, processes, and product innovation. Notable achievements include orchestrating the merger between Lectric and SRM in 2020. Earlier roles encompassed Brand Manager at Salta Group and Key Account Manager at NCOI Groep and EVC Nederland, where Nijboer developed marketing strategies and managed key accounts. Nijboer holds multiple degrees, including a Master's in Marketing Management from NCOI University of Applied Sciences.