Arbor
Rob Balena currently serves as the RVP of Enterprise Accounts at DigiCert since March 2025. Prior to this role, Balena was the Head of Sales at TeamSense from February 2023 to March 2025, having joined the company full-time after initially providing coaching services in 2022. Before TeamSense, Balena founded Differential Selling LLC, serving as Head Coach from January 2020 to February 2023. This S-Corporation specialized in transforming enterprise sales through coaching and developing the Seller Qualities Model. Balena's earlier experience includes strategic roles at Cloudera, where significant achievements included being the #1 Top Performer Worldwide for FY18, and positions at ADP and NEON Enterprise Software. Balena holds a B.A. in Interpersonal Communication from Wheaton College.
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Arbor
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Arbor powers accurate carbon measurement with industry-leading data. Arbor’s platform quickly calculates the carbon impact of products, assets, and supply chains. Arbor transforms data into actionable insights, paired with climate data and expert guidance, enabling businesses and organizations to quantify their Scope 1, 2, and 3 emissions confidently. Get started at www.arbor.eco.