Dan Pelson

Dan Pelson has a diverse work experience spanning several industries. Dan currently serves as the Chief Operating Officer at AREA15. Prior to this, they worked as an Advisor at Brand Access, LLC and Sunpress Vinyl.

Dan's previous roles include serving as the Chief Executive and General Manager of Generator at Sony, where they played a key role in developing Sony Corporation's Direct-to-Consumer e-commerce business. Dan also held the position of Executive Vice President of Global Direct to Consumer Operations at Sony Music Entertainment, where they transformed the company by introducing standards, platforms, and central operations.

Before joining Sony, Dan worked at Warner Music Group as the Senior Vice President of Global Consumer Marketing, where they built and operated the Direct to Consumer division. Additionally, they have a background in entrepreneurship, having founded and served as the CEO of Bolt, Inc., an early social media network.

Earlier in their career, Dan founded Concrete Media, a leading provider of web development services, and Word.com, one of the first ad-supported online magazines. Dan also gained experience in sales and marketing at Sun Microsystems, where they achieved notable success in the media and entertainment industry.

Overall, Dan Pelson's work experience showcases their expertise in e-commerce, business development, digital marketing, and entrepreneurship.

Dan Pelson has a BA in Political Science and Economics from Colgate University. Dan completed this degree at an unknown start and end year. Later, they pursued an MBA in International Marketing from NYU Stern School of Business, which they obtained from 1990 to 1993.