Roberto Monroy Delgado

Roberto Monroy Delgado is a seasoned digital marketing professional currently serving as Performance Manager at Ariadna Communications Group since September 2022. With extensive experience in the tourism sector for USA and Canada, Roberto leads operations for regional accounts, focusing on developing strategies to meet KPIs in the conversion funnel. Prior roles include Digital Leader at PANGEA Digital Marketing, Planner Digital at Publicis Groupe, Digital Strategist at IPG Mediabrands, and Digital Account Manager at GroupM, showcasing expertise in communication strategy, campaign coordination, and audience segmentation. Roberto began a marketing career at Servinformacion S.A., where foundational marketing strategies and CRM solutions were established. Roberto holds a degree in Marketing from Universidad Cooperativa de Colombia.